- Exam Code: MCAE-Con-201
- Exam Name: Salesforce Certified Marketing Cloud Account Engagement Consultant
- Updated: Oct 11, 2026
- Q & A: 261 Questions and Answers
Salesforce Certified Marketing Cloud Account Engagement Consultant : MCAE-Con-201 exam
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Salesforce MCAE-Con-201 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Prospect Management | - Lead Lifecycle Management
|
| Topic 2: Account Engagement Administration | - Configuration and Setup
|
| Topic 3: Maintenance and Best Practices | - System Optimization
|
| Topic 4: Marketing Automation | - Engagement Programs
|
| Topic 5: Email Marketing | - Email Creation and Delivery
|
| Topic 6: Reporting and Analytics | - Performance Measurement
|
Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:
Question #1
Which activity appears on a prospect's record when they submit a Marketing Cloud Account Engagement form named 'Contact Us' that resides on a Marketing Cloud Account Engagement landing page?
- A. Marketing Cloud Account Engagement Successfully submitted the "Contact Us" form
- B. Marketing Cloud Account Engagement Successfully submitted the "Contact Us" landing page and form
- C. Nothing will display
- D. Marketing Cloud Account Engagement Successfully submitted the "Contact Us" landing page.
Correct Answer: A 🗳️
Question #2
LenoxSoft currently operates with two Marketing Cloud Account Engagement Business Units (PBUs), one for their United States division and another for their European division. In the new year, each business unit (BU) is planning on building the same set of marketing assets and will use them to run the similar campaigns.
Once connected campaigns have been enabled, what approach should be recommended?
- A. Create a campaign that is related to both BUs > Create a new dataset in B2B Marketing Analytics that only includes the created campaign > Open a dashboard using this dataset to display an aggregated view of the campaign performance metrics from across both BUs
- B. Create a separate campaign for each BU > Create a new dataset in Salesforce reports that only includes the created campaign > Open a dashboard using this dataset to display an aggregated view of the campaign performance metrics from across both BUs
- C. Add the Einstein Campaign Insights component to campaign page layouts > Create a parent campaign that is not related to any BUs and create two child campaigns, each related to a single BU > Enable 'Include child campaigns" on the parent campaign
- D. Add the Engagement History component to campaign page layouts > Create a parent campaign that is not related to any BUs and create two child campaigns, each related to a single BU > Enable "Include child campaigns" on the parent campaign
Correct Answer: D 🗳️
Question #3
LenoxSoft wants to foster a closer relationship between customers and their customer success team. Each customer account is owned by a LenoxSoft success team member, who should be the sender of all Marketing Cloud Account Engagement emails sent to any contacts at that account.
Which setting would make the Marketing Cloud Account Engagement email send from the appropriate success team member?
- A. Set the sender of the email as a specific user.
- B. Set the sender of the email as the account owner.
- C. Set the sender of the email as the assigned owner.
- D. Set the sender of the email as a custom CRM user.
Correct Answer: B 🗳️
Question #4
Choose required fields while creating a Prospect
- A. Grade
- B. Score
- C. Email
- D. Assign To
- E. Profile
- F. Company
- G. CD Campaign
Correct Answer: B,C,E,G 🗳️
Question #5
Select all available User Email Preferences
- A. Send daily prospect assignment emails
- B. Send an email when a prospect is assigned
- C. Send daily prospect activity emails (for all prospects)
- D. Send monthly inactive automations report email
- E. Send weekly search marketing email (sent on Mondays)
- F. Send daily visitor activity emails
- G. Send daily prospect activity emails (for my prospects)
- H. Send starred prospect activity alerts
- I. Send weekly search marketing email (sent on Fridays)
- J. Send weekly inactive automations report email
- K. Send daily visitor assignment emails
Correct Answer: A,B,C,D,E,F,G,H 🗳️
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